Duration 4 Years
Credits 120
Institution HORIZON CAMPUS
Mode of Study Full Time
Type of award BM Hons (Marketing)
The objective of the Bachelor of Management Honours in Marketing Management is to train graduates in the rapidly growing field of marketing. Marketing is a core component in a business firm’s strategic plan and the objective of this degree Programme is to train graduates in this exciting field. The understanding you get by studying these areas well help you to become a sought-after marketing professional.
The programme is designed for students interested in careers such as becoming a marketing manager, brand manager, marketing communications specialist, digital marketing specialist, and advertising media consultant among others.
Those seeking a career in Marketing, Branding, Advertising, Event Management and Sales.
Bachelor of Science Honours in Management Programme at Horizon Campus is approved by the University Grants Commission (UGC) of Sri Lanka and the Ministry of Higher Education. In addition, all Horizon Campus programmes are recognized by the Association of Commonwealth Universities (ACU) and therefore international students have the assurance that their degree would be accepted in any country which has member universities of ACU.
Sri Lankan Advanced Level or equivalent international university entrance qualification (e.g. Edexcel/Cambridge IAL, IB Diploma) with three passes in any three of the following subjects. Business Studies, Economics, Accounting or Commerce.
Marketing is a function that is strategic and operational, digital as well as non-digital. The role and the scope of the marketing management have grown over the years and as a result corporations need marketing specialists to handle diverse responsibilities the marketing function is entrusted with.Therefore, many career opportunities exist.

Marketing Manager
Sales Manager
Brand Manager
Marketing Communications Manager
Marketing Consultant
Digital Media Manager
Advertising Media Manager
Customer Relationship Manager
Social Media Marketing Specialist
Market Researcher
Human Resorces Management
Developed By Horizon Campus